November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Netflix Gets Into Clean Rooms; Can AI Fix CTV’s Fill Rate Problem?

Remember back when Netflix was anti-advertising? Plus, CTV is still struggling with low programmatic fill rates.

The post Netflix Gets Into Clean Rooms; Can AI Fix CTV’s Fill Rate Problem? appeared first on AdExchanger.

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