The measurement market is going to get a bit more crowded. Ad fraud detection and verification company HUMAN announced Wednesday it raised more than $ 50 million in a growth funding round. It will use the infusion of cash to evolve its ad fraud detection platform into a full-fledged measurement solution, with an emphasis on closed-loop […]
The post HUMAN Raises $ 50 Million To Build A Deterministic ID For Attribution appeared first on AdExchanger.
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