The ‘Taboo’ Of Women’s Health Care Advertising Complicates Access To Treatment

Charli xcx got it right: It’s so confusing sometimes to be a girl. Or, more accurately, a woman trying to access medical treatment. And it’s just as challenging for women’s health care companies trying to reach their audiences. HerMD, a women’s health startup with a focus on menopause and sexual health, has struggled with this […]

The post The ‘Taboo’ Of Women’s Health Care Advertising Complicates Access To Treatment appeared first on AdExchanger.

AdExchanger