When I was a kid, my dad ran a small local business. Like countless owners, he depended on local broadcast media to reach customers, build trust in the community and keep the lights on to support our family. That connection between local media and local livelihoods left a lasting impression on me and pulled me […]
The post Local Media Needs Consolidation To Compete, But An Outdated Legal Standard Stands In The Way appeared first on AdExchanger.
More Stories
DoorDash and Live Nation ANZ announce three year partnership
Nielsen survey show magazine audiences on the rise
Google Dodged a Breakup, but Experts Say Alternatives Are Misdirected