Creative X, Facebook’s global internal integrated creative agency, is shifting from an agency of record/lead agency model to an agency roster model. Under the new model, Creative X will be the strategic lead on all work in partnership with its strategic partner agencies, with additional agencies added to the roster to help handle specialized types…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run
These 18 Campaigns Are Competing for the Coveted Cannes Titanium Lion