November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Commerce, Content And First-Party Data Are A Tasty Combo For Latin Food Publisher Cocina

When former Fox executive Emiliano Saccone first launched Latin food and lifestyle site Cocina in 2017, audience development took precedence over monetization. “We had to do two things at the start that were not easy to do simultaneously,” said Saccone. He co-founded Cocina with celebrity chef Aarón Sánchez, who now serves as its creative directorContinue reading »

The post Commerce, Content And First-Party Data Are A Tasty Combo For Latin Food Publisher Cocina appeared first on AdExchanger.

AdExchanger