Now that short-form video giant YouTube is entering the TV measurement debacle, fresh debate is afoot.
The post TV Programmers And YouTube Spar Over Measurement appeared first on AdExchanger.
In a world where nearly everyone is always online, there is no offline.
Now that short-form video giant YouTube is entering the TV measurement debacle, fresh debate is afoot.
The post TV Programmers And YouTube Spar Over Measurement appeared first on AdExchanger.
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