November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Warner Bros. Discovery Blocked From NBA Media Deal by Amazon

UPDATE–5:48 p.m.: Following the NBA’s statement that it had rejected Warner Bros. Discovery’s attempt to match Amazon’s media rights offer, WBD fired back with a statement of its own from TNT Sports. “We have matched the Amazon offer, as we have a contractual right to do, and do not believe the NBA can reject it,”…
Adweek Feed