Outbrain are releasing a new dashboard which will help streamline day to day workflows. This dashboard unify all the campaign...
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Our news feeds aggregate industry-wide articles that helps marketers and Ad-ops turn experience into insights that guide in better decision-making and conversion. Programmatic.co.nz aims to be a one-stop place to find news and updates about the RTB eco-system in New Zealand and Australia.
Among the most salient findings in the 31-page report: - 51% of survey respondents justify their use of ad blockers...
With the introduction of Instagram stories this week, the internet had a collective conniption fit over the cloning of one...
Fuisz videos have the ability to tag an object, which has a clickable hot spot that will automatically follow the...
Jana Jakovljevic, head of programmatic for Spotify, the streaming music service, spoke to Campaign US about the importance of targeted...
They looked into the top 10 brands that aired during the live broadcast of the opening ceremonies. Analysis was made...
Imported Call conversions go beyond call length and measure the true value of a paid call from mobile click to...
Mobile advertising tech provider AdMaxim has launched new mobile-first programmatic native advertising platform for marketers, native.ly. The native ad market...
Aelphic Partners with Dailymition Exchange enabling mobile-first premium programmatic video ad buying. Adelphic is a leading mobile and cross-channel DSP....
MobileFuse is partnering with programmatic platform AppNexus to launch a new marketplace, MFX, that matches selected publishers with curated but...