Stuff Group has launched a new strategic creative and editorial studio called Harakeke, bringing together data and insights, content creatives,...
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With 10 months to go until the opening ceremony in Paris, NBCUniversal is seeing record-setting ad sale revenue. The company...
Advertisers are getting serious about cutting carbon from their campaigns. But before publishers can make their ad tech greener, they...
MediaWorks has appointed Luke Farmer as Group Head, Agency Sales, starting in November 2023. Farmer is a highly-regarded industry leader...
After 50 years in business, Patagonia founder Yvon Chouinard and director of philosophy Vincent Stanley have published a roadmap for...
Los Angeles Tourism & Convention Board (LA Tourism) has launched its first ever consumer advertising campaign in New Zealand. In...
Shoppable ads are turning out to be a smart move for smart TV advertising. Top line A recent survey of...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Rare Wares TV inventory is on track to...
In keeping with its tradition of supporting events in Christchurch, New Zealand Media and Entertainment has revealed a number of...
Footwear brand Birkenstock was previously known for making unstylish but comfortable and durable shoes. But after a recent surge in...