When you think of cocktails, canned drinks may not be the first thing that springs to mind. But startup Tip...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Ad-tagonists Joshua Lowcock, a longtime leader at...
To some viewers, it may have seemed nonsensical to put a highland cow riding a motorcycle in a Virgin Media...
As streaming platforms navigate a seismic shift – pivoting to profitability after a decade of all-out growth mode – they’re...
AUCKLAND, Saturday: A mystery party wants to buy Sky TV in a “highly confidential” offer, the company announced today –...
Successful creators are known to hustle, but they're not always known as entrepreneurs. At a panel at Social Media Week...
For media owners, the difference between thriving or fading away in the first-party web depends on building, growing, maintaining and...
AUCKLAND, Friday: Stuff today announced it will stop sharing content to X (formerly Twitter), effective immediately. CEO Laura Maxwell said:...
Influencers and creators are not new additions to the marketing mix, yet brands leaders are still figuring out how best...
Amid a push for supply path optimization (SPO), demand-side platforms are going directly to publishers and, in many cases, cutting...