Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.A Wicked Curve AT&T is “bending the content cost curve,”...
News
Facebook set aside $3 billion for a potential FTC fine, the company revealed Wednesday when it announced its first quarter...
Brave, a privacy-centric web browser, launched its advertising and user rewards platform on Wednesday. The Brave browser debuted three years...
With its $4.4 billion acquisition of Epsilon/Conversant, Publicis Groupe becomes a data controller – and that ups the regulatory ante under...
Dentsu Aegis Network’s media billings grew 28% in 2018, according to benchmarking firm RECMA, making it the fastest-growing media group...
“The Sell Sider” is a column written for the sell side of the digital media community.Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Remember Oath? Verizon Media Group, the company formerly known as...
Snap is seeing a nice bump from performance advertisers.The platform said Tuesday that its revenues from direct-response buyers doubled over...
On Tuesday, the IAB Tech Lab explained how it would start phasing out the decade-old Video Player Ad-Serving Interface (VPAID)...
Twitter is angling for its sliver of the performance advertising pie dominated by Facebook and Google.A top priority for the...