Today. we are taking a nice little journey through time as we talk about how brands have leveraged on online...
About
Podcasting is still growing at a fast clip – two times faster than digital advertising overall. But it’s in the...
Arpanet was created in 1969 as a way to share information between computers. It spawned not only the modern internet...
DiGiorno is paying influencers to create original TikTok soundtracks for the brand to grow awareness among Gen Z. The post...
Several months ago, Bryan Reisberg, an online content creator and founder of the popular dog backpack company Little Chonk, met...
Classic men's shaving ads perpetuated old-school stereotypes of masculinity: the men depicted were sculpted, smooth and flawless. More recently, category...
Late last summer, television host and comedian John Oliver used this metaphor to describe carbon offsets: " like winning a...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Audiences Worth Waiting For Criteo announced the “next...
The Federal Trade Commission helped normalize and popularize the term “commercial surveillance.” But is the current FTC “anti-advertising”? The post...
So much of personal branding involves getting out of our own way. Silencing the doubting voices within us and around...