Microsoft hasn’t had a rosy history in advertising. The tech giant’s ad business dates back to its failed aQuantive...
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“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
When Google Chrome announced in January that third-party cookies would be phased out in two years, senior ad tech leaders...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Rose-Tinted Glasses CMOs may be overly optimistic about the...
AdExchanger Research: The Pandemic Has Changed How Advertisers Think About Data And Tech Investments
AdExchanger’s newest research report, 2020 Industry Outlook: How COVID-19 Reset Digital Marketing, details how exactly the pandemic has impacted technology...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Mobile Video In TV’s Clothing YouTube may struggle to...