Global programmatic advertising will grow by more than $13 million next year and the year after, but its growth rate...
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Digitally-native direct-to-consumer brands are super-smart performance marketers, but they also appreciate the importance of branding – and they’ve been spending big...
Everyone wants to talk about over-the-top (OTT) and connected TV (CTV) right now, but they’re often confused for one another....
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today’s column is written by Jacob...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Online, Off The Fence Liberal media buyers and advocacy groups...
Tremor Video DSP is working out some growing pains.At the beginning of this year, Tremor regained profitability for the first...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
“The Sell Sider” is a column written for the sell side of the digital media community.Today’s column is written by...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger: Crisis In...