While P.F. Chang’s first order of business is stir-fry, it’s also cooking up a fresh data strategy to support its...
advertiser
The target audience for Lenovo’s Data Center Group is the definition of niche: chief information officers at Fortune 500 companies...
The Super Bowl used to be the one day when, thanks to the commercials, non-football fans would willingly watch the...
It’s high time programmatic became available to the budding cannabis industry, which is projected to hit $8 billion by 2020,...
Quick-serve restaurants don’t involve much purchase consideration. You’re either hungry for a burger, or you’re not. “For us, it’s about...
After a brief hiatus from television, Birchbox is reinvesting in the medium for a multiplatform holiday campaign. Birchbox, which sends...
"Specless, an ad-tech startup lets advertisers design a single responsive ad campaign that will display properly on any device.” They...