In 2020, over 14 million streamers produced 650 million hours of content. Audiences are spending up to 95 minutes a...
Advertisers
While most media companies struggled through 2020, gaming was one sector that experienced a breakthrough. For marketers, the gaming channel...
Ad viewability is now table stakes, but audibility measurement is still in its very earliest stages. It’s been two years...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
Although Snap and Pinterest say they benefited revenue-wise from the Facebook boycott over the summer, Facebook barely felt a ding....
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
Subscribe to AdExchanger Talks on iTunes, Google Play, Spotify, Stitcher, SoundCloud or wherever you listen to podcasts. The slow progress...
"Brand safety" is a phrase few CMOs want to hear, but many had to grapple with this year as an...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
It’s a tale that feels as old as time, but only goes back to March: The pandemic has had a...