Paramount and Warner Bros. Discovery are poised to shake up the ad industry, but not without clearing some hurdles. Adweek...
advertising
During his time as a New York financier, Jeffrey Epstein met and did business with dozens of other investors, entrepreneurs,...
AI in advertising has gone from a buzzword to a full disruptor in what feels like just a few months....
For decades, digital advertising has relied on proxies for intent: demographics, behaviors, cohorts and fragmented signals inferred from clicks and...
Fox Corp. CEO touts advertising and sports strength in earnings call. Adweek Feed
We are on the brink of an exciting top-to-bottom structural transformation of our industry, with agentic AI reshaping everything from...
Sports content is significant part of NBCUniversal's streaming growth, and political tensions could impact its upcoming broadcasts. The post NBCUniversal...
Despite deepening consumer distrust of AI content, marketers and streamers are embracing AI-powered products. Now, generative AI is complicating the...
The decorations are down. Your tree sits forlornly on the curb. A credit card statement has arrived and, like a...
The cereal brand will spotlight fiber and gut health during the Big Game. Adweek Feed