In 2021, ThinkTV commissioned a video series, ‘Perspectives 2024’, which takes a deep dive into the world of TV and video –...
advertising
Pinterest announced a suite of new shopper marketing features on Thursday. Commerce marketing and creator monetization tools are Pinterest’s two...
Intimate apparel is for everyone and that makes inclusivity a vital part of advertising. Though once a homogenous perception of...
Waka Kotahi NZ Transport Agency has announced the appointment of FCB New Zealand as their strategic creative agency and MBM...
CANNES, France -- A coalition of industry giants, including WPP, Delta Airlines, the 4A's, Kellogg and Mindshare, have joined forces...
CANNES, France -- For its debut at the Cannes Lions International Festival of Creativity Amazon Advertising decided it was going...
Sam’s Club, the membership-based retailer owned by Walmart, recently rebranded its advertising business as the Member Access Platform (MAP) as...
“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Google’s $ 18 Billion Offer Almost exactly one...
When Pinger, a startup that develops messaging and communications apps, started experimenting with CTV advertising last year, it learned a...