Australasian beverage company Lion and advertising agency YoungShand have partnered up on a refresh of a digital tool dedicated to...
Alcohol
While boxed wine may remind some drinkers of cheap juice and college parties, startup wine brand Juliet is highlighting a...
Ahead of the upfront season, buyers are still grappling with a lack of transparency around what they are buying in...
R?my Martin, a nearly 300-year-old French cognac brand, is pursuing cultural relevance during a game that has historically strengthened America's...
In-person events have returned. That means event-based marketing has, too. "Things are coming back healthy and strong," said T.J. Mathias,...
A global independent study from the World Federation of Advertisers (WFA) and Nielsen has found people of all ages aren't...
George Clooney co-founded Casamigos tequila in 2013. Four years later, the trio of founders cashed in on its success in...
While a lot of things will look different about this year's Super Bowl, one thing remains the same--every national in-game...
Google is planning to give people the ability to limit the number of personalized alcohol and gambling ads they see....