This article is sponsored by the Post-IDFA Alliance, including Chartboost, Fyber, InMobi, Liftoff, Singular, Adcolony and Vungle. When it comes...
Apple’s
The industry is waiting with bated breath ahead of Apple's imminent iOS update, which will severely limit tracking and ad...
Advertising on Apple devices is poised to change dramatically due to a new privacy update. The team at Uprise unpack...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...
Marketers funnel money into Facebook because Facebook can prove ROI. Put $ 1 in, get more than $ 1 out....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Brand Safe? With brands and agencies calling on social...
Here’s something for an investor to bring up on Facebook’s next earnings call on Wednesday: Apple’s upcoming IDFA changes could have...
Facebook’s got its claws out, calling Apple’s move to require an opt-in for the IDFA “an attack on personalized advertising”...
When Apple debuted its HomePod voice-activated assistant in 2018, the brand blew the world's collective mind with "Welcome Home," its...