Whalar's CMO Karyn Spencer shared data from their neurological study of influencer content during a joint Social Media Week session...
AT&T
AT&T dropped a bombshell on Sunday when it announced it would combine the media assets of WarnerMedia with Discovery Inc....
Upfronts week just got a lot more intriguing: two of this week's presenters are reportedly in merger talks. AT&T and...
Throughout Black History Month, we're partnering with agency owner Derek Walker on a series that highlights the ideas, perspectives and...
AT&T is reportedly exploring a sale of Xandr, the ad tech unit it launched in 2018 with lofty ambitions to...
This Isn’t Even My Final Form Will Sony acquire anime streaming service Crunchyroll from AT&T and pair it with its...
There’s yet another content streaming service joining the fray: AT&T TV will enter beta testing in Q3, offering viewers an...
WarnerMedia’s announcement Wednesday that three of its top sales executives would leave as part of a reorg reflects changing times...
Updated 8:00 PM EST to reflect a statement from WarnerMedia CRO Gerhard ZeilerWarnerMedia’s president of ad sales, Donna Speciale, is...
Xandr is making AT&T data available to buyers across all media types through AppNexus’s demand-side platform (DSP), which it has...