Ability AI, a martech startup focused on automating media buying across platforms like Meta and Google, secured $ 1.1 million...
Automate
Direct-sold inventory is still big business for publishers. But processing insertion orders and campaign reconciliation between buyers and sellers has...
On Thursday, CTV performance advertising company tvScientific announced a $ 20 million Series A led by Norwest Venture Partners, bringing...
On Tuesday, VideoAmp announced its acquisition of Elsy, an analytics platform founded in 2015 that helps advertisers optimize their media...
Comcast Technology Solutions (CTS) has integrated TV ad server Innovid’s ad tech into its Ad Management Platform as part of...
Disney laid out an aggressive plan to unify all of its screens, automate more than half of its business and...
Enforcement of the California Consumer Privacy Act (CCPA) begins in less than three weeks. “And many businesses just aren’t ready,”...