AI was a hot topic at Cannes Lions, while Elon Musk used the festival as a shot at redemption for...
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CANNES, France--It was with grand ambitions that ad industry legend Martin Sorrell launched S4 Capital in 2018. Instead of competing...
To brands looking to use Bud Light, inflation and an election year as an excuse not to celebrate or even...
AUCKLAND, Today: Whittaker’s is thrilled to bring back its beloved Creamy Milk Macadamia 250g block for a limited time. This...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Best Buy’s Best Bet Sales at Best Buy were...
While agencies push for more programmatic buying options, publishers want to maintain control in TV ad buying negotiations – and...
More inclined to repurpose than reminisce, Gatorade brought back its "Is It In" you campaign with a new cast of...
CHRISTCHURCH, Today: In Ōtautahi, TwoScoops Creative agency has kicked off the Make Moogy Smile campaign for Home & Family. Moogy,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Walmart’s Writing On The Walls Targeting in aisle three?...
If you thought awards season was over, think again. Clean Creatives, the campaign pressuring ad agencies to drop fossil fuel...