Amazon Ads' MCP server is in open beta, allowing advertisers to connect their own tools to its API functionalities through...
Beta
More Better Ads For all the talk of “enshittification” on the web thanks to advertising, evidence suggests that increased ad...
Third-party cookie deprecation in Chrome has been delayed so many times it’s become a punchline. But progress in the Android...
The quality of marketing data – or, rather, the lack thereof – is arguably as big of an issue as signal...
People spend a lot of time talking about the Chrome Privacy Sandbox, third-party cookies and drama at the W3C. But...
Signal loss means Meta must get creative with its approach to targeting and measurement, including boosting its investment in artificial...
LinkedIn Business Manager, which was initially introduced in June after early testing, rolled out in public beta Wednesday. Praveen Gujar...
TikTok said Tuesday that its Effect House beta is now open to all effect creators on its platform. The early...
Google’s Encrypted Signals Program Just Entered Open Beta, And Here’s What You Need To Know About It
If you haven’t had lunch yet, don’t worry, because here’s a healthy serving of acronym soup. Earlier this month, ESP,...
While Facebook's corporate rebranding to Meta was the biggest news to come out of the Connect 2021 virtual event in...