4200%. That's the percentage of ROI that email marketing can generate. Many resources cite the benefits of email marketing for...
Capabilities
iSpot.tv, a leading measurement company in the industry's effort to create alternative currencies to Nielsen, has found a solution to...
Crackle Plus touted $ 2 billion worth of content and the launch of a new ad-supported network called “Chicken Soup...
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...
Oracle is sprucing up its customer data platform, CX Unity, with a little machine learning. The platform will now support...
The leading global provider of software for digital-out-of-home (DOOH), Vistar Media, is introducing programmatic capabilities locally. Currently in beta with Omnicom Media Group and Acquire,...
The mobile affiliate marketing company Button on Wednesday unveiled a product suite called Evolution, including pilot partners Uber Eats, Groupon...