Late last summer, television host and comedian John Oliver used this metaphor to describe carbon offsets: " like winning a...
Carbon
The ad industry is in a unique position to galvanize global action against climate change, says John Osborn, US director...
As it turns out, serving digital ads to real human eyeballs is good not just for advertisers but also the...
Super Bowl ads are where brands tend to pull out all the stops--factors like A-list celebrities, sexy locations and new...
Supply-side platform Brand Advance, which focuses on linking supply from diverse media properties to advertiser demand, is giving advertisers the...
Yahoo is offering a global carbon-neutral private marketplace (PMP) thanks to its latest ad tech partnership with Scope3. With Scope3's...
In support of the company’s wider carbon reduction goals, Fletcher Building’s Concrete Division has turned to strategic marketing specialists Quantum...
AUCKLAND, Today: Phantom Billstickers has purchased two eDeliver3 electric vans from LDV – the first completely purpose-built e-van to go...
In its history, Twitter’s advertising business has experienced a few ups and numerous big downs. But now the platform is...
From forest fires to floods, climate change continues to accelerate. Consumers' need for environmental commitments from businesses is essential now...