The Trade Desk grew by 27% year over year in Q3, with revenue now totaling $ 628 million, and net...
Channels
McDonald's has long appealed to collectors with limited-edition Happy Meal toys and merchandise. The chain is scaling things up this...
Sling TV looks slightly different this morning thanks to a new brand campaign, visual identity, and mnemonic with the creative...
The King in the North has returned. Today, Zynga is rolling out the global launch of its new mobile game,...
I recently caught up with Viant co-founders Tim (CEO) and Chris (COO) Vanderhook – or, as I like to think...
AUCKLAND, Yesterday: Samsung TV Plus has surpassed 100 channels in New Zealand. Since launching in 2022, viewing time has skyrocketed...
The more new FAST channels there are, the harder it is for them to stand out to advertisers that have...
Streaming services with the best chances of survival are those that can turn their media into a performance marketing channel...
Retail media was one of the biggest industry conversation starters of 2023. Every retailer from Dollar General to Cars.com has...
In the dynamic realm of CTV, many advertisers are limiting brand exposure to so-called premium inventory from Netflix, Hulu or...