Samooha has its head in (and eye on) the clouds. Over the past two weeks, the data collaboration startup announced...
Clean
Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing...
AMSTERDAM, Today: Creatives for Climate, a global nonprofit network of creative professionals dedicated to climate justice, has announced several new...
While clean rooms do offer significant value in today’s privacy-first world of data, they are not the be-all and end-all...
Analytics firm AppsFlyer introduced OpenAI's ChatGPT within its data clean room capabilities, the company announced today. This means ecommerce, retail...
Chatting with clean rooms is becoming a trend. AppsFlyer launched a function within its data clean room that allows marketers...
As cookie deprecation closes in on third-party data, the advertising industry must find new ways to approach audience targeting. In...
For jobs site Indeed, its efforts in using data clean rooms to reach audiences--and ultimately, grow revenue--are paying off. Indeed's...
Clean rooms are dominating ad tech conversations, and the rise of connected TV has spurred clean room adoption to new...
Clear Channel Outdoor plugs into four clean room tech providers to help advertisers link their first-party data with out-of-home ad...