Hundreds of exasperated and unexpected ad industry phone calls were made on Sunday, as agencies and ad tech vendors discussed...
Collaboration
Over 45 IAB leaders, from Peru to Ukraine, gathered in London in November for the 2025 IAB Global Summit. New...
How to stay focused on what truly drives awareness and conversion. Adweek Feed
Publishers, brands and agencies today are navigating a new landscape. With rising consumer expectations and evolving regulations, delivering personalized campaigns...
Optable introduced AI agents this week, allowing clients to improve their workflows with the help of AI and integrate with...
Standing at the tipping point of spatial computing technology. Adweek Feed
In today’s digital advertising landscape, first-party data and clean rooms remain highly relevant. However, artificial intelligence (AI) has also been...
IPG-owned data broker Acxiom and The Trade Desk announced an expansion of their long-term measurement partnership on Tuesday with True...
TVNZ is proud to be the first publisher in APAC to work with Adobe Real-Time CDP Collaboration. Along with The...
AUCKLAND, Today: Two of Wellington’s most forward-thinking creative agencies, Hemisphere and Big River Creative (BRC), are excited to unveil a...