When I was a kid, my dad ran a small local business. Like countless owners, he depended on local broadcast...
consolidation
2026 is poised to become another record-smashing year for M&A in tech, media, and advertising. Adweek Feed
Experts expect some retailers to band together while others will cut out adtech middlemen. Adweek Feed
Many worry ongoing M&A activity will negatively affect jobs and clients. Adweek Feed
Inspire Brands, the fast-food franchise that owns popular chains such as Dunkin’, Sonic and Arby’s, is rewriting parts of its...
Clean rooms are one of the buzziest technologies in the advertising industry. Sparked by a need to activate first-party data...
Broadcasters and brands love the idea of applying digital targeting to CTV ad campaigns. But there are still roadblocks stopping...
Innovid added a new machine learning feature to its measurement product that automatically optimizes CTV campaigns based on how they’re...
Innovid added a new machine learning feature to its measurement product that automatically optimizes CTV campaigns based on how they’re...
On the heels of the launch of its latest supply-path optimization product, PubMatic posted $ 55.4 million in Q1 revenue,...