Google said in a blog post on Wednesday that it won’t use alternative methods to track users online once it...
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In a soon-to-be cookie-less world, the scrutiny on consumer data and how brands pivot their digital strategies has never been...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. ...
After reporting its fourth quarter results on Wednesday, Criteo’s stock popped by more than 17% and hit a 52-week high....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Cookie Drama In the wake of multiple antitrust lawsuits...
For a company generating tens of billions of dollars in advertising revenue, Facebook’s attribution offerings are highly reliant on cookies...
Subscribe to AdExchanger Talks on iTunes, Google Play, Spotify, Stitcher, SoundCloud or wherever you listen to podcasts. The slow progress...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Trump Okays TikTok-Oracle Deal Looks like TikTok will stay operational in...
Ad tech companies are starting to make their voices heard at the W3C as the clock ticks down on third-party...
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...