For jobs site Indeed, its efforts in using data clean rooms to reach audiences--and ultimately, grow revenue--are paying off. Indeed's...
Data
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Europe, You’re Down Meta may ask for specific...
Something ostensibly “good” (consumer privacy protection) could also be an antitrust violation. Weird world. Which is why data protection authorities...
Third-party data companies have a bad rap lately, especially in Europe. But to be a successful programmatic player requires serious...
Clean rooms are dominating ad tech conversations, and the rise of connected TV has spurred clean room adoption to new...
Business organizations, and particularly marketers, on both sides of the Atlantic, can breathe a sigh of relief as the European...
U.S. state privacy laws are multiplying at a dizzying rate. Here are the key points to know for the collection...
At every industry event, and across my many friends in the advertising business, I am most often asked, "Why should...
The IAB Tech Lab released its first data clean room guidance and also shared the first version of the Open...
NBCUniversal and Blockgraph are looking to bring more efficiency and capabilities to the TV advertising landscape. Today, NBCU and the...