Disney has been at the center of some of the most important recent shakeups in digital media. It officially closed...
Disney
Hulu now lives in the mouse house.The Walt Disney Company said Tuesday it will gain full operational control of Hulu...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... This post was syndicated from Ad Exchanger.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Remember Oath? Verizon Media Group, the company formerly known as...
Many broadcasters spent the past decade on a quest for scale, with a major spike in local station M&A last...
At AdExchanger’s Programmatic I/O conference in San Francisco on April 30, Laura Nelson, Disney’s SVP of advertising solutions and performance...
“Let it go, let it go” is the theme song for any advertisers who might’ve had their hearts set on...
Disney closed its $71 billion acquisition of 21st Century Fox on Wednesday, more than a year after it signed a...
Carving out a spot in the ever-crowded direct-to-consumer streaming market is an expensive proposition – and Disney is ready to spend....
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...