Buyers will soon have far more transparency into video ad inventory sold through Google’s platform. Google confirmed to AdExchanger that...
DV360
The Power Player ID When Google said earlier this year that it wouldn’t support email-based identifiers, it also made a...
The Power Player ID When Google said earlier this year that it wouldn’t support email-based identifiers, it also made a...
The Power Player ID When Google said earlier this year that it wouldn’t support email-based identifiers, it also made a...
The Power Player ID When Google said earlier this year that it wouldn’t support email-based identifiers, it also made a...
Google is building out its programmatic audio infrastructure. On Thursday, the ad giant launched in beta a bunch of new...
Google’s tech fees have long been a source of speculation in an ad industry where hidden fees are common. Google...
Google is selling linear television inventory with Display & Video 360, its demand-side platform (DSP), via a beta partnership with...