The streaming analytics company Conviva released its first ad tech product, a contextual data integration with The Trade Desk, on...
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Accenture Interactive has made its first Italian-based acquisition with the commerce boutique fashion and luxury specialist Openmind. The acquisition of...
In its quest for widespread adoption, Unified ID 2 has nabbed another important cosign. In an Adweek NexTech event on...
A typical commercial for a wine brand might feature a sunset, a farm-to-table spread and discerning oenophiles swirling, sipping and...
Newsweek is banking on healthy and rigorous debate to propel it towards its subscription goals. The 85-year old publisher is...
On July 1, NCAA athletes were able to strike brand deals and sponsorships for the first time--a new possibility for...
Lumo Digital Outdoor and Hivestack have teamed up to launch New Zealand’s first dynamic programmatic digital out-of-home (DOOH) campaign for Fire...
Phantom Billstickers is bringing the street-level authenticity of traditional posters to the digital outdoor medium, with the first site in...
The lives of LGBTQ+ people have often been overlooked in history. Skittles is trying to remedy this by diving into...
Merely having access to tens of thousands of streaming video content isn't enough for either competitive differentiation or consumer satisfaction,...