Hey Readers, Welcome back to AdExchanger’s Commerce Media newsletter. This week, we’re looking at retail media but from a different...
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It's not easy to pitch a product and capture a nation's pluralism in 30 seconds, but the e.l.f. Cosmetics ad...
The ad industry continues to face seemingly endless challenges when it comes to accurately measuring the performance of digital campaigns....
Data sharing creates liability. Many brands and publishers employ consent management platforms (CMPs). However, true privacy compliance requires more than...
By default, users may be able to see the people, Pages and lists another user follows on Facebook. However, users...
Beginning in the summer of 2020, social media platforms including Facebook, Instagram and YouTube--as well as Pinterest, Twitter and even...
Publishers often express concerns about the programmatic open market, but Bloomberg Media took a more decisive step recently. The company...
A podcast interview withRoy ArmaleGlobal Chief Innovation OfficerRoy Armale’s degree in behavioral and consumer psychology comes in handy for his...
Jeff SueGM, Americas“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. You Got Peltzed Unilever will cut jobs and...