When Apple, Goldman Sachs and other large brands bought Google search ads over the last year, these ads not only...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Addressing Addressable Say hello to yet another trade org...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Share Tactics Another secret Google revenue-sharing deal was...
Ahead of Thanksgiving, NBCUniversal and Google partnered with the Radio City Rockettes for three 30-second custom spots for the Macy's...
While Microsoft's swift hiring of Sam Altman could boost its position as the frontrunner in the race of AI, there...
For those who think there's no such thing as uncharted territory these days, here's a validating stat: Google has mapped...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Making An Impression Starting early next year, Google...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Whoever Attributes, Wins When people refer to the...
To help shoppers find the perfect products for them, Google has expanded its AR beauty toolset to allow consumers to...
Earlier this month, Google made changes to the types of inventory that get included in certain YouTube ad buys by...