AUCKLAND, Today: New Zealand brain drink pioneer Ārepa, with Grey Lynn agency Previously Unavailable, has launched a new brand identity...
identity
The first-party data craze is driving advertisers and publishers alike to corral as much audience data as possible without relying...
Cookie deprecation is hanging over the media and advertising industry like a storm cloud. New identity solutions built on first-party...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written...
With new first-party ID solutions flooding the market, the buy side of the ad industry is looking for ways to...
Tower has unveiled its refreshed brand ethos via creative agency Shine. ‘Thinking ahead’ better expresses the future-focussed outlook of the...
//www.youtube.com/watch?v=svl3lh94hb0 AUCKLAND, Monday: Australasian creative & digital agency Bastion Shine, with Flying Fish, has refreshed the Tower Insurance brand ethos,...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written...
Prebid hired Mike Racic as the industry group’s first president. Although Prebid maintains a small group of full-time engineers and...
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