Nielsen has unveiled a new brand campaign, including a new identity, reflecting the company’s transformation of its culture and a...
identity
By Mathieu Roche, co-founder and CEO of ID5 This article is sponsored by ID5. Identity is making lots of headlines....
By Mathieu Roche, co-founder and CEO of ID5 This article is sponsored by ID5. Identity is making lots of headlines....
LONDON, Tuesday: Global media network PHD, part of Omnicom Media Group, has introduced a new mark and refreshed brand identity...
The $ 3.1 billion deal on AdExchanger’s radar this week? TransUnion’s acquisition of Neustar. The deal brings together an identity...
TransUnion has agreed to plunk down $ 3.1 billion in cash to acquire identity resolution provider Neustar from private equity...
"On TV & Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is by...
From creative experiential pop-up shops to unprecedented influencer partnerships, the consumer packaged goods industry has continued reinventing its marketing efforts...
This article is sponsored by RTB House. Google’s recently updated timeline for phasing out third-party cookies in Chrome wasn’t the...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....