AUCKLAND, Today: Chorus and Saatchi & Saatchi NZ have launched a playful new campaign highlighting the hidden downsides of wireless...
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Last month, the New York Times published a story revealing that many big brands found themselves advertising on YouTube channels that...
With Google’s recent U-turn around third-party cookie deprecation, it’s easy to think there’s no rush to adopt alternative data strategies...
Household brands including Lowe's and Molson-Coors have dialed back on diversity, equity, and inclusion (DEI) initiatives in recent months, but...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Real Verifiers The DOJ and Naval Criminal...
Despite Google’s recent decision to continue support for third-party cookies on Chrome, the ongoing degradation of legacy identifiers and data...
As legendary director Stanley Kubrick once said, a great ad idea in just 30 seconds explains why "some of the...
Google has hit the brakes on its plan to eliminate third-party cookies. Instead of phasing out third-party cookies by default,...
It's about that time ... awards season, and the Emmys is serving a chaotic menu. Today, the Television Academy announced...
Tubi is doing its own British Invasion, launching its first brand campaign in the U.K. Following its arrival in the...