We’ve never had more choice at our fingertips when it comes to watching digital video. But while we spend hours...
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Losing third-party cookies is often framed as a negative for the advertising industry. But it doesn’t have to be, according...
It isn't the term "woke" that cost Target and Bud Light a bunch of money in 2023: It was those...
Most performance marketers’ experience with connected TV starts with sticker shock and ends with broken promises. It wasn’t supposed to...
Lemon. The Uncola. The Man in the Hathaway Shirt. You Deserve a Break Today. Just Do It. Got Milk? Those...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Thanks For Not Sharing Non-advertising companies can end...
When it comes to traditional TV advertising, there is no linear path to recovery. In its latest U.S. ad forecast...
It seems to be part of modern human behavior that when something is considered old and passe that people put...
In December 2022, I was made redundant. Citing financial challenges, my employer eliminated several roles across the company. I was...
When Ryan Reynolds Tweeted a "Wrexham United" logo on June 8, some may have speculated that the North Wales-based soccer...