GroupM launched a tool in beta on Monday designed to help marketers determine the potential ethical risks associated with a...
Launches
Newshub has announced a new daytime bulletin, Newshub Live at 11.30AM, expanding its broadcast news footprint on Three. The bulletin...
Stuff’s self-service advertising platform, Stuff Ads, has officially launched – offering Kiwi SMEs a new way to get their business...
OpenAP, a consortium of TV networks that allows advertisers to buy standardized audiences across their inventory, launched its first tech...
Sunshine, sailing and G&T’s by Fever-Tree and Bombay Sapphire – the new Wynyard Pavilion G&T Garden pop-up is set to...
The New York Times launched an augmented reality game on Instagram called Shattered Crosswords, which was built using Facebook's Spark...
Samsung Ads released Tuesday its new TV measurement solution designed to help advertisers to measure the combined impact of linear...
EightyOneX, the latest offering from Wellington agency EightyOne, will focus on the sport and entertainment industry. The new brand activation...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Line In The Sand An alliance of digital...
TV measurement is hamstrung by household-level data. Despite the scale of set-top box and smart TV data, there’s no easy...