If there’s one thing Disney knows how to do well, it’s brand-building. Now, the massive media conglomerate is developing new...
Leaning
How will gen-AI content resonate – or not – with consumers? That’s the big question, according to Todd Hassenfelt, Colgate-Palmolive’s ecommerce director....
The Amazon Marketing Cloud (AMC), which emerged from beta last year, is at the beating heart of Amazon’s advertising ambitions....
An interview withMatt HillHead, Fire Device Monetization“On TV & Video” is a column exploring opportunities and challenges in advanced TV...
Group Nine Media, which publishes Thrillist, NowThis, The Dodo, Seeker and PopSugar, launched a first-party data solution called “In-GeNuity” earlier...