How will gen-AI content resonate – or not – with consumers? That’s the big question, according to Todd Hassenfelt, Colgate-Palmolive’s ecommerce director.
The post How Old-School CPGs Are Leaning In On Generative AI appeared first on AdExchanger.
In a world where nearly everyone is always online, there is no offline.
More Stories
Tegel gets heads bobbing with dentsu Aotearoa
Kentucky Derby Horse or Ad Agency: Volume VII
Liquid I.V. Sponsors A Formula 1 Race As DTC Brands Compete For Sports Fans