Even prior to the pandemic, which closed bars and canceled festivals, Pernod Ricard was starting to have doubts about event-based...
media
Schmidt Old Thyme produces 135 loaves a minute, so when the company received a call from hungry motorists stuck on...
No one has been sure of anything since 2019. That uncertainty looks to continue into the new year as publishers...
Best Buy's sales have ballooned in the past year as people spend more on technology and consumer electronics. Now, the...
Mergers and acquisitions, the industry’s slow-motion pivot away from third-party data and the expansion of commerce-based business dominated the headlines...
Over the last 22 months of unprecedented change across media, marketing and tech, we've learned to work in new ways...
Billions of dollars, millions of readers and thousands of journalists sloshed about this year, as market demands pushed publishers to...
The word of the year, at least according to Collins English Dictionary, is “NFT.” Putting aside the fact that NFT...
The past year may have seemed like 2020 redux. But in programmatic media, 2021 has brought a world of change....
McDonald's is consolidating responsibility for its estimated $ 1.6 billion national media buying and planning to Publicis Groupe's Starcom as...