"Microsoft's mission is to empower every person and organization on the planet to achieve more," explained Sarah Bond, Microsoft's corporate...
Microsoft’s
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Ahead of the 2024 elections, Microsoft-owned ad-tech firm Xandr will no longer allow political ads to run on its platform,...
Pundits predicted Microsoft would use Xandr to create an ad-supported video game content fortress, with the ad tech business getting...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Thinking Outside The Xbox Microsoft is evaluating vendors to...
M&A seems to be the weapon of choice in the video game industry’s ongoing arms race. In January alone, Microsoft...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Microsoft Is Not Playing Around Microsoft announced a...
Microsoft hasn’t had a rosy history in advertising. The tech giant’s ad business dates back to its failed aQuantive...