IPG’s Top Media Exec Is Out as Omnicom Merger Shakes Up Leadership Ranks—Read the Internal Memo Here
Eileen Kiernan, the leader of IPG Mediabrands, is stepping down from her role as the firm is absorbed into former...
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In the spring of 1985, the New York Times’ advertising correspondent Philip H. Dougherty wrote a prophetic bit of copy:...
Omnicom is making more cuts; investors aren’t interesting in publishing; and OpenAI is still on the fence about ads. The...
Omnicom has closed its acquisition of IPG, and amid the C-suite reshuffling inevitable in a deal this large, several big...
ADWEEK looks back on famous work from DDB, FCB, and MullenLowe as Omnicom sunsets the agencies Adweek Feed
Nearly a year after announcing the deal, Omnicom has officially closed its $ 13.5 billion acquisition of Interpublic Group, creating...
Insiders speculate on retail media acquisition targets amid Omnicom's acquisition of IPG closing. Adweek Feed
The newly combined company could lead to more personalized streaming and greater TV buying power. Adweek Feed
Now that the $ 13 billion merger between Omnicom and IPG is actually happening, all attention turns to what the...
Amazon has emerged as a formidable challenger to The Trade Desk’s DSP market share. And at least one major agency...