Omnicom is making more cuts; investors aren’t interesting in publishing; and OpenAI is still on the fence about ads. The...
omnicom
Omnicom has closed its acquisition of IPG, and amid the C-suite reshuffling inevitable in a deal this large, several big...
ADWEEK looks back on famous work from DDB, FCB, and MullenLowe as Omnicom sunsets the agencies Adweek Feed
Nearly a year after announcing the deal, Omnicom has officially closed its $ 13.5 billion acquisition of Interpublic Group, creating...
Insiders speculate on retail media acquisition targets amid Omnicom's acquisition of IPG closing. Adweek Feed
The newly combined company could lead to more personalized streaming and greater TV buying power. Adweek Feed
Now that the $ 13 billion merger between Omnicom and IPG is actually happening, all attention turns to what the...
Amazon has emerged as a formidable challenger to The Trade Desk’s DSP market share. And at least one major agency...
Lubar’s departure comes weeks after reports speculated DDB could be retired following Omnicom’s acquisition of IPG Adweek Feed
The company also vacated 730,000 square feet of office space globally. Adweek Feed