On Wednesday, Criteo reported revenue of $564 million in the first quarter of 2018, a 9% increase from the same...
Online Advertising
IAB Europe and the IAB Tech Lab released on Wednesday a commercial version of the Transparency and Consent Framework, a...
Trigger warning: This article contains references to yet another three-letter acronym in the advertising technology ecosystem. Improvado is an extract,...
Oracle has acquired Grapeshot, a UK-based contextual targeting startup, the companies announced Tuesday. Grapeshot provides pre-bid insights based on the...
The Alphabet revenue train is full steam ahead, as the company reported more than $31 billion in revenues in the...
The IAB Tech Lab, the research and development arm affiliated with the trade group, has acquired the nonprofit online identity...
AdRoll and Magento Commerce announced a partnership on Friday to combine the companies’ ecommerce platforms, incorporating AdRoll’s ad targeting and...
The blockchain-based advertising marketplace NYIAX on Friday announced new leadership appointments and a partnership with Rebel AI, another blockchain ad...
Is opportunity fading for ad tech startups to go public or be acquired at a healthy premium? The answer is...
Because it can take a month or more to tie digital media to offline purchases, CPGs like Del Monte are...