Last week, the Global Effie ‘Best of the Best’ contenders were revealed, with YoungShand emerging as the sole New Zealand...
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Transparency is making its way into CTV bid requests, including supply source, content genre and, increasingly, show-level transparency. According to...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Another Cookie Delay? The third-party cookie might receive...
Amid a push for supply path optimization (SPO), demand-side platforms are going directly to publishers and, in many cases, cutting...
For almost a year, beauty brand Avon has been undergoing a makeover of its own with the introduction of a...
TvScientific really wants digital marketers (and their wallets) to open up to the idea of CTV as a performance channel....
Only Murders in the Building is adding killer sponsors for Season 3. The whodunnit murder mystery series first dropped new...
Magnite increased its purchase data reservoir through a partnership with Attain, a purchase data company. But the data upgrade is...
Amazon crushed its quarterly earnings report on Thursday evening, increasing its market cap by more than $ 100 billion overnight...
If there's a building that only has murders in it, it makes sense to try to escape it. Top line...